• Gain leadership perspective on the broad responsibilities of senior management
• Discover how to meet challenges in Asia while integrating with global operations
• Address multiple stakeholder concerns effectively
• Enhance your firm's competitive advantage

This is our senior executive level Asia flagship program offering a broad leadership development experience examining high level executive challenges from a variety of essential organizational and personal perspectives. It brings together the top senior executives from across the region and beyond to experience the very cutting edge of Executive Education in Asia.

One of the responsibilities that differentiates senior executives from junior managers is the need to focus on multiple constituencies at the same time. Senior executives in Asia:

• Face the dual challenge of dealing with unique country and regional competitive dimensions, while trying to integrate and coordinate with units and entities in the larger global environment.
• Battle with the twin tensions of delivering results against specific responsibilities and integrating and coordinating across various activities, departments and units.

The Senior Executive Program in Asia takes a strategic and practical approach to these challenges. As a consequence, the content is both focused on Asia and at the same time includes broad topics, including strategy, financial analysis, human resource management and strategic marketing. Step back from your daily work to experience a highly interactive delivery to stimulate your senses. Learn from three world class instructors and share your experiences with peers from leading organizations offering an opportunity to network with present and future executive leaders in Asia.

This program is targeted at senior executives in Asia who have increasingly broad responsibilities. This includes company presidents, division heads, regional presidents, regional functional and business executives, as well as country managers and other general managers. On average around 80% of the participants come from outside Hong Kong, which ensures a diverse background for experience sharing, on top of the insights that the Michigan instructors bring to the table.

As a participant in this program, you will broaden your knowledge of country, regional and functional dynamics, and deepen your capabilities in meeting strategic and leadership challenges. Specifically, this program will enable you to better:

• Meet unique challenges in the Asia region and at the same time integrate effectively with other parts of a global business
• Enhance your firm's competitive advantage
• Increase your firm's value proposition to customers and improve customer satisfaction
• Align organizational strategy and structure
• Lead organizational change and transformation
• Attract top talent, and develop their full potential
• Utilize technology for great productivity and advantage
• Analyze decisions and alternatives incorporating both financial and non-financial tools
• Address various stakeholders' concerns such as shareholders, communities, governments and employees

In addition, you shall challenge yourself and your peers through a consolidating and comprehensive business simulation and enable you to test drive some new concepts and skills in a safe and practical environment.

"Very Intense. Gives me a fresh perspective from my past achievement to my future goals. Very business oriented." - Arnanud Labreze, CFO Asia, Roquette

Senior leaders in Asia face the dual challenge of dealing with unique country and regional competitive dimensions, while trying to integrate and coordinate with units and entities in the larger global environment. They also face the twin tensions of delivering results against specific responsibilities, and integrating and coordinating across various activities, departments, and units. The Senior Executive Program in Asia takes a strategic and practical approach to these challenges. As a consequence, the content is both focused on Asia and at the same time includes broad topics, including strategy, financial analysis, human resource management, technology, and strategic marketing.

Senior executives must, at a minimum, be mindful of competitors, customers, employees, shareholders, and society. In this program, we apply leading edge tools and ideas both to the separate examination of these challenges - to build a broad strategic leader perspective - and to their successful integration. Specific topics relative to each of these constituencies are:

Competitors

• Industry and competitive analysis
• Growth strategies
• Alliances, partnerships, and joint ventures
• Strategy, structure, and value chain configuration
• Regional and global competition

Customers

• Customer satisfaction
• Value proposition
• Linking quality, satisfaction, and financial performance
• Effective use of technology for productivity and innovation

Employees

• Leadership
• Organizational change and transformation
• Winning the war for talent
• People development and performance management

Shareholders

• Creating shareholder value
• Estimating cost of capital
• Valuing acquisitions
• Allocating resources
• Measuring value created

Society

• Country risk and opportunity analysis
• Government relations
• Non-government entities
• Ethics, communities, and the environment

Note: Admission to this program is by application only. There are four ways to apply:
1) click "Register Now" on this page and complete the application online;
2) download the application and mail it back to us or fax it to +1.734.764.4267;
3) electronically request a paper application be sent by mail; or
4) call +1.734.763.1000, 8:00 am - 5:00 pm EST Monday through Friday and request a paper application be mailed to you.

Asia Pacific Regional Office
Unit 803, 8/F, Tower A, Manulife Financial Centre
223 Wai Yip Street, Kwun Tong, Hong Kong
Tel: 852.2509.9088
Fax: 852.2509.9228
Email: Executive Education, Hong Kong