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University of Michigan Ross School of Business Executive Education EXCEED - December 2009
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THE "FORECASTING" ISSUE

 NOT BUSINESS AS USUAL

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Claes FornellEnhancing Customer Satisfaction as a Key Business Driver
by Dr. Claes Fornell

The current economy has permanently changed consumers’ needs and spending behaviors. The savvier customer seeks more value and continues to identify creative ways to stretch every dollar. Evolve with this changing landscape, keep your customers satisfied, and entice them to return time and time again.    [Learn more]

 FACULTY Q&A
spacer MP Narayanan

The Language of Finance
Thoughts from Dr. M.P. Narayanan

Not every manager has a finance background, but being "financially fluent" is a necessary component to achieving success in any business environment. Learn more from Professor M.P. Narayanan about the keys to understanding financial language and how to use that knowledge to guide strategy, regardless of your educational background..    [Learn more]

In this issue:

 

 

 THE LEADER BEAT 

How often do you survey your customers to find out what they need? Take a quick survey. Results will be reported next month.

[Start Survey]

LAST MONTH'S RESULTS: 

Question: "Is your organization considering a merger or acquisition over the next year?"

Answer:
Nov survey results

 SHORT & SWEET

Henry Pollack

"The biggest driver of climate change today is, without question, the impact of human industrial activity on the chemistry of the atmosphere."

Henry Pollack, A World Without Ice
Nobel Prize Winner and Ross Executive Education Professor
 TAKE FIVE
   

ACSICustomer Satisfaction Down Slightly

After surging through the second quarter, aggregate customer satisfaction as measured by professor Claes Fornell's American Customer Satisfaction Index has stalled. [Read & Watch article & video]

 HOLIDAY GREETING

Holiday Greeting Card

The entire staff and faculty of Ross School of Business Executive Education wish you peace, happiness and prosperity. [Click here for greeting]

 NEWS

Christie NordheilmFaculty to participate in Atlanta Leadership Symposium
University of Michigan's Ross School of Business joins the University of Georgia's Terry College of Business to offer the Atlanta Leadership Symposium from January-June, 2010. This six-session leadership development program for senior managers features both world-class business school professors and first-rate executives. [Find out more here]

 

  EXCEED @ ROSS

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UPCOMING PROGRAMS:

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May 17-18

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