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Thomas (Tom) C. Kinnear

D Maynard Phelps Collegiate Professor of Business Administration; Professor of Marketing

LLD, Queen'S University
PHD, University Of Michigan
MBA, Harvard University
B. Com, Queen'S University



Thomas C. Kinnear is Eugene Applebaum Professor of Entrepreneurial Studies, Executive Director of the Samuel Zell and Robert H. Lurie Institute for Entrepreneurial Studies, and Professor of Marketing at the University of Michigan Business School. He was formally Senior Associate Dean of the Business School and former Vice President for Development and Executive Officer for the University. He headed the $1.4 billion Campaign for Michigan in the 1990s. At Michigan, he has received awards for teaching excellence and service to the University. He holds an undergraduate degree and an LLD (honoris causa) from Queen's University at Kingston, Ontario, an MBA from Harvard University, and a Ph.D. in Business Administration from the University of Michigan.

He has previously held a faculty appointment at the University of Western Ontario, and visiting appointments at Harvard University, Stanford University, and the European Management Institute (INSEAD) at Fontainebleau, France. His teaching and research interests are in the areas of entrepreneurial studies, strategic marketing planning, marketing and public policy, and market-based management. His Ph.D. dissertation examined the economic concept of "market failure" as it relates to ecological issues, especially pollution externalities. His research activity has resulted in publications in numerous scholarly journals including: the Journal of Marketing, the Journal of Marketing Research, the Journal of Consumer Research, the Journal of Public Policy and Marketing, and the Journal of Business Research. He is former editor of the Journal of Marketing and former founding editor of the Journal of Public Policy and Marketing. This latter journal publishes scholarly articles related to public policy and the marketplace, including issues of FTC and FDA regulations, and environmental dynamics of consumption.

He is co-author of several books including: Principles of Marketing (4th edition, Harper Collins, 1995), Marketing Research: An Applied Approach (5th edition, McGraw-Hill, 1996), Promotional Strategy (9th edition, Pinnaflex Educational Resources, Inc., 1999), and Cases in Marketing Management (7th edition, Richard D. Irwin, 1997).

He is active in the entrepreneurial community as a co-founder, advisor, angel investor, and Board member of startup companies, including: Network Express, BlueGill Technologies, Accuri Instruments, Avail Networks, Avidimer Therapeutics, Mobius Microsystems, Janeeva, nanoCerox, and NanoBio. He is also a limited partner in Apjohn Ventures, Arbor Partner Ventures, Arboretum Ventures, EDF Ventures, and RPM Ventures. He is a member of the investment committee for EDF Ventures and Chairs this committee for Arboretum Ventures.



Executive Education Classes Taught

Management Development Program, The Michigan Ross Executive Program

Corporate Experience / Consulting

Aetna Inc., Alcatel, American Electronics Assoc., AT&T, Chrysler Corporation, Domino's Pizza LLC, Eli Lilly & Company, Federal Trade Commission, General Electric Company, General Motors Corporation, Helmac Products Corporation, Kodak, L'Air Liquide Sa, Machine Vision International, Ti Group, The Travelers Companies, Inc.

Boards and/or Non-Profit Experience

Accuri Instruments, Inc., American Marketing Association, American Marketing Association Foundation, Ann Arbor Angels, Association for Consumer Research, Avail Networks, Inc., Bard Manufacturing Company, BlueGill Technologies, Center for Learning Through Community Service, Domino's Pizza LLC, Ecliptic Systems, Greenhills School, Helmac Products Corporation, Interpretive Software, Inc., Janeeva Inc., Marketing Science Institute, Mobius Microsystems, Inc., Nanocerox, Inc., National Patent Development Corporation, Network Express, Inc., Pennaflex Educational Resources, Inc., University Musical Society of the University of Mich, Venture Michigan Corporation, Venture Michigan Corporation

Thomas (Tom) C. Kinnear
Stephen M. Ross School of Business
University of Michigan
701 Tappan St.
Ann Arbor, MI 48109-1234

Room Location: R3240
Working Papers
Marketing Web Site
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